Chopard is a Swiss luxury watch and jewelry company founded in 1860 by Louis-Ulysse Chopard. The brand is known for its high-end timepieces that often incorporate precious metals and gems, as well as for its unique designs and innovative complications.
Chopard offers a range of collections, including the L.U.C, Classic Racing, and Happy Diamonds lines. The L.U.C collection features elegant and sophisticated watches, many of which are equipped with in-house movements. The Classic Racing collection pays homage to the world of motorsports with bold, sporty designs and chronograph functions. The Happy Diamonds line is characterized by the use of diamonds that appear to float freely between two layers of sapphire crystal.
Chopard is also committed to sustainability and ethical practices. The brand is a member of the Responsible Jewellery Council and uses Fairmined gold in some of its watches and jewelry. Chopard also supports various environmental initiatives, such as the Green Carpet Fashion Awards and the Cannes Film Festival's "Green Carpet Challenge."